After the hunky Twilight actor was spotted buying his briefs in the high-street shop, the retailer has decided to pay homage to R-Pattz by launching the new pants range, called the R-Pant.
Unfortunately for all you Pattinson fans out there, contactmusic.com reports that Rob has declined the opportunity to model the underwear…spoil sport!
The new underwear range is designed to be worn underneath skinny jeans and trousers with the hope that younger men will want to wear R-Pattz' pants.
The head of merchandising for M&S stated: "Over the last three years we've seen an increase in the popularity of hipsters. The new range is designed to appeal to a young, fashion-savvy customer."
Oli Arnold, style director of Men's Health magazine added: "I hate seeing the waistbands of men's pants poking out of the top of their jeans. Do Marks and Spencer even sell skinny jeans? Maybe lots of women will buy them for their husbands and boyfriends though."
No comments:
Post a Comment